Advertise
The word "advertise"
doesn't really describe what we can do for your business. Most online
directories give you a listing and maybe submit it to the major search
engines. But none have really delivered on the expectations of business
owners. Our focus is on delivering results.
We recognize there
is no point in having a listing if nobody can find the directory. That's
why we've put a lot of effort into our online and offline promotions.
Many of our directories dominate the major search engines under keywords
your target audience is likely to use. For example, The Niagara Winery
Guide is currently listed in the #3 position in Yahoo under searches
for "Canadian Wine", #2 under "Ontario Wine" and
#2 for "Niagara Wine". In addition, we have also employed
a number of other effective online promotional techniques to attract
qualified visitors to the sites.
Moreover, our offline
promotion has been very effective and is expanding. Attendance at trade
shows, food and wine events and other venues that get the word out about
The Niagara Guide Network have been and will always be an important
part of our work. We are also using vehicle advertising and identifying
participating businesses with in-store advertisements. Flyer distribution
campaigns are in the works and we are targeting both Brock University
and Niagara College students as part of our promotions.
Having a well-known
site is one thing. Keeping people interested is another story. We use
opt-in e-mail and contests to encourage repeat visits to the website.
This is a proven method of effectively keeping people's awareness of
the sites high and encouraging word of mouth referrals. We also work
closely with our advertisers to ensure they are providing us current
information. If there are special events or promotions that can be announced
to our opt-in list, we encourage our advertisers to let us know so we
can get the word out and continue driving traffic to their online listing
and to their business. We provide the tools and work with you to help
you use them to your advantage.
The service we provide
to our advertisers is second to none and we work hard to ensure you
receive value from our services.
Enhanced listing
packages are available for all guides. Banner and button advertisements
are also options to increase overall awareness of individual listings.
We provide statistics in real-time for visits to your listing as well
as your banner or button ad's effectiveness.
To sign up for an
enhanced listing, please click here
or for a free basic listing, click here.