Thursday, September 29, 2005

Customer Service

How hard is it to provide quality customer service?

That depends on what industry you're in.

Online, a fast response to an e-mail, with a friendly tone, with the ANSWERS people are looking for is usually a good sign the company you're dealing with cares. If you can convey that through an e-mail, that's good, since often, you don't meet your clients as often when you deal with them online.

When it's a face to face interaction, it should be pretty easy to provide decent quality service. Smile. Ask questions. Decide how much interaction your client wants from you. Give them the answers they need and fade away unobtrusively when they're able to get what they want on their own. Smile again when they need your help.

Actually, I think smiling and giving them the answers they need will be enough for basic customer service.

Of course, if you're having a bad day, how hard is it to smile?

Very.

However, if you're in retail, you should be smiling that someone's in the store wanting to buy something. Your attitude may make the difference in whether they buy something at all, or how much they decide to buy.

Bad customer experiences spread like viruses, and that's not what you want to have happening with your business.

These are just my random musings on the topic. If you have any thoughts to share, please post a comment. Thanks!

Enjoy the day!

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